Building Skills,
Growing Futures.
Capacity Building
Empowering stakeholders through targeted skill development, and knowledge transfer to ensure sustainable growth in agricultural systems.
Lasting change comes from building local capacity.
Agri Experience’s training programs equip seed companies, breeders, agrodealers, extension agents and industry leaders with the skills and knowledge they need to drive sustainable sector growth. We believe that when people have the right tools and knowledge, they can transform their organizations and communities from the inside out.
Comprehensive capacity development
From seed business managers to farmers, our programs are tailored to the unique needs of every stakeholder in the agricultural value chain.
Seed Business Management Training
Training seed company managers on forecasting, quality control, HR, and business operations. Partnership with WACCI PhD students in plant breeding.
Practical, business-focused curriculum for seed enterprise professionalization.
Seed Company Professionalization
Using “The African Seed Company Toolbox: 52 Tools Every Seed Company Manager Should Know How to Use” (authored by Aline O’Connor).
Covers “meaningful moments” with customers, business management, and operational strategies designed specifically for seed enterprises in Africa.
Agrodealer Development
Training agrodealers on product knowledge, customer service, and business management. Building agrodealer associations and networks.
Supporting last-mile delivery capacity for quality inputs.
Breeder & Researcher Training
Equipping plant breeders with commercial awareness and seed business knowledge. Bridging the gap between research and market needs.
Understanding seed production, marketing, and distribution.
Industry Association Strengthening
Building organizational capacity for seed trade associations. Governance, advocacy, and member services training.
Strengthening industry self-regulation capabilities.
Educational Campaigns
Radio campaigns related to seed awareness and quality. Public education on identifying genuine vs. counterfeit seed.
Farmer education on variety selection and best practices.
52 practical tools for seed company success in one comprehensive resource
This comprehensive resource has become the standard reference for seed company managers across sub-Saharan Africa, providing actionable frameworks for every aspect of seed enterprise management.
The African Seed Company Toolbox
52 Tools Every Seed Company Manager Should Know How to Use
Invest in Your Team's Growth
Equip your organization with the skills, tools, and knowledge to thrive in Africa's dynamic agricultural sector.
